Heads in Beds – by Ivo Raza
Amazon.com Book Description:

This practical book provides guidelines and tips about travel and tourism marketing that can be put to immediate use. Heads in Beds gives insight into achieving best results by demystifing many misconceptions about marketing. Focusing on the practical side of managing hospitality and tourism marketing, this text includes several topics not covered anywhere else—marketing to travel agents, COOP marketing with wholesalers, and loyalty marketing. It provides readers with solid advice and strong direction. Heads In Beds is a book written for practitioners by a practitioner. So whether you are just starting a new job, a general manager, sales and marketing director, or a seasoned veteran looking for methods to increase your yield, the material in this book will help you manage the marketing function and generate better results. Other relevant job titles include: VPs and Directors of promotions, sales, destinations, and tourism, as well as hotel operators or innkeepers.

Marketing for Hospitality & Tourism (5th Edition)

MARKETING FOR HOSPITALITY AND TOURISM is a great book to catch you up to speed with the latest in hotel marketing techniques. It encompasses social networking, database marketing and revenue management, and also goes into detailed case studies.

HDR Photography, or High Dynamic Range photography, is a set of techniques that allows the photographer to capture a full range of images, from dark to light, and merge them into one natural-looking image without losing the shadows or highlights. If interested, here is a good book to read more about it.

The HDR Book: Unlocking the Pros’ Hottest Post-Processing Techniques